Career

Benefits of Aromatherapy
Aromatherapy is a therapy that uses aromatic oils, which are derived from leaves, bark, roots, seeds, resins and flowers of plants. They are blended in carrier oil (another oil used for dilution), before being used for body massages, inhalation and...
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How to Give Job-Winning Answers at Interviews
Human Resources personnel, professional recruiters and various other career experts all agree: one of the best ways to prepare yourself for a job interview is to anticipate questions, develop your answers, and practice, practice, practice. There...
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Internet-Marketing

Search Engine Optimization for Dummies
Lets face it. Search Engines rule the World Wide Web today. Anytime you want to look up some information or a product you want to buy, you put the relevant keyword in the search field of a major SE like Google. And Violá! The efficient little engine...
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How Search Engines Connect Sellers and Buyers
Maggie knows how to find what she wants. She lets her fingers do the walking – not in the Yellow Pages, but at Google.com. She wants to learn about bread baking, and you have just written Bread Baking Made Simple, and you sell some great...
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Quick and Easy Custom 404 Page
Make Your Own Quick and Easy Customized 404 Page by Ed Duvall By design, the server that hosts' your web site delivers a 404 Error / Page Not Found when a surfer clicks on a link that the server cannot find or something else unexpected ...
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5 Simple Ways To Promote
Learning to promote your business online is one of the most important steps in being successful. Otherwise your site may as well be in some dark closet, because no one is going to stumble over it. Here are 5 simple ways to promote your...
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Marketing ARTICLES:

Reach vs. Frequency: Is it better to reach 25 People Four Times or 100 People Once
Reach and frequency are terms generally used when planning advertising campaigns. However, the concept of reach and frequency applies to any promotional activity you undertake: direct mail, direct selling, and even networking. Reach is the...
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How One Simple Concept Can Increase Your Sales
We all want to belong. As humans we feel the need to fit in somewhere, anywhere. I call it the "herd mentality"... we tend to follow what everyone else is doing. Well, Bob and Bill across the street each have satellite dishes... that means I...
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Honesty is the Best Policy -- Especially When It Comes to Dealing with the Press
As a child growing up in Chicago, my friends and I would often yell at each other, "Cheaters never prosper!" if we thought someone was playing unfairly on our Catholic school playground. In the business world over the years, I've learned that...
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Want to Increase Your Online Sales? Make Sure That Your Web Site Has a Unique Selling Proposition
If you own a web site or if you are going to build a new one, the most important thing about your site is to achieve as high as possible visitors to sales conversion rate. Although they say that "the traffic is king online", if your website...
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