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Feature business Article: Technology & Your Business: A Beneficial Relationship
As a home-based business owner, you probably don't have a high-priced IT manager on staff to fill you in on which technologies could help boost your efficiency and success. You may also lack the confidence to incorporate new technology into your...
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Career

Effective Networking Skills: Taking Your Job Search To A Whole New Level
Your network consists of family, friends, neighbors, co-workers and former employers. It also consists of your dentist, your barber or hair stylist, your accountant and your local grocery store manager. Networking is not only who you know, but who...
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Your Value Proposition: A Critical Component To Having A Successful Job Search
Your value proposition is a series of statements defining your worth. It is the value you bring to the table – the skills, strengths, core competencies, marketable assets and accomplishments you can declare as your own. Your value proposition...
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Internet-Marketing

Email Marketing Losing Its Effectiveness? The Alternative Is Desktop Marketing!
You've heard of email marketing, but it isn't what it used to be. With today's abundance of spam and even opt-in email solicitations, your messages are competing against hundreds of incoming messages daily. How are you ever supposed to stand...
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5 Ways To Keep Your Online Customers
1. Stay In Touch Stay in contact with customers on a regular basis. Offer them a free e-zine subscription. Ask customers if they want to be updated by e-mail when you make changes to your Web site. After every sale follow-up with the...
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Dear Bill Gates, You Clever Fox
Dear Bill Gates. You did it. You casually left a live grenade at the Grand Charity Gala and walked out of the room to see if anybody, especially Google, will notice. Once again, you have created an innovation in marketing that is poised...
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Search Engine Optimization Techniques
Search engine optimization is the process of increasing the amount of visitors to a website by achieving a high ranking in the search results of a search engine (i.e. Yahoo, Google, etc.). The higher a website ranks in a search, the better the...
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Marketing ARTICLES:

Taking the Mystery out of Marketing
Knowing where to start to improve your marketing can be a bit of a mystery. Is it your marketing message, the places you advertise, your web site or what? By measuring the results or your marketing efforts and collecting feedback, you can...
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Small Business Marketing Magic
Once upon a time, in 1969, there was a young woman who had a dream of starting her own company. She had ideas, talent and work ethic to spare but what she didn't have was cash. After careful research she found that marketing would cost more than...
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The Language of Color
In a world already full of acronyms and codes, who would have thought that something as simple as color could join in the confusion? Knowing the different color models and how they are used is not only helpful in getting the visual results you...
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Small Business Marketing Magic
Once upon a time, in 1969, there was a young woman who had a dream of starting her own company. She had ideas, talent and work ethic to spare but what she didn't have was cash. After careful research she found that marketing would cost more than...
...Read More

 

 

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Interview Skills That Attract Offers
An interviewer’s mission is to assess your qualifications compared to the other candidates interviewed. Asking you questions is their way of accomplishing that mission. Preparing meaningful responses in advance is your way of impressing the...
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Jobless in July
There is really nothing worse than being jobless in July, except perhaps being jobless in January during a snow storm in Cook County, Minnesota. News reports about the economy trying to make a come back are no encouragement to someone looking for...
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