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Career
Five Steps to Vocational Passion: A Disciplined Plan for Major Mid-life Changes
There’s a famous song lyric that asks: “Is that all there is?” Every seven seconds, an American turns 50 years old. So there’s a good chance that song is running through some of their heads. The question captures the ennui that many people feel...
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Study Skills - How Can YOU Help Your Kids?
Some years ago when touring the Scottish Highlands, a man I met said something that's stuck with me ever since. He was elderly, yet was still working away on his small farm. He had no intention of retiring, and when asked if he felt the pace of...
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Internet-Marketing
How To Take Advantage Of Your Competition
When people market their business, they pay little attention to their competition. However, they can learn a lot from them. Your competition plays a large role in your business and in your marketing efforts, so don't ignore them.
There is an...
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Maximising Google’s PageRank of your Website to Maximise Traffic
Google uses PageRank to rank your pages. To maximize your rank, you must understand how to work with it.
Page rank is defined as follows:
We assume page A has pages T1...Tn which point to it (i.e., are citations). The parameter d is a...
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Anchor Text Optimization
"Anchor text can significantly improve your page relevance. Optimized Anchor text can boost your site ranking and targeted search engine traffic."
If you have done some serious reading about your website's optimization, you probably would...
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Marketing ARTICLES:
7 Ways to Stop "Selling" & Start Building Relationships
Sometimes we can all use a friendly reminder to keep us from backsliding into old ways of thinking about selling that lead us down the wrong path with potential clients.
I was inspired to write this article after a few coaching sessions with...
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Winning the Traffic Exchange Game
Winning the traffic exchange game can be done. I was just starting out online and had no money so I was looking for a free way to drive traffic to my site. That is when I first found traffic exchanges. I found the concept to be great and signed...
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How To Create Instantly Compelling Ads Every Time
Use This Quick 3-Question Evaluation Process… And You Can Be Sure That Your Message Will Sell!
Evaluation #1: “Well, I Would Hope So!” When you make a claim, don’t think about it in terms of coming out of your mouth…think of it in terms of...
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Personalize Your Headlines For Increased Profits!
Personalizing your headlines to your target audience can significantly improve your sales response. You can do this by mentioning a person by name, their city, their career field, their job title, or group right in the headline. You will find this...
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