Career

Go to the Head of the Class – How to use the Internet for learning and fun
Go to the Head of the Class – How to use the Internet for learning and fun By Alvah Parker Several years ago when I was preparing to start my own business I decided to take an accounting class. I took the course at a local college. Each week I set...
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The Gift of Teaching
Parents are truly the first teachers that their children encounter. They are there in those very vital formative initial years of life, when the most basic functions and abilities are taught and practiced. Values, behavior, and living skills are in...
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Internet-Marketing

The Idiot’s Step-By-Step Guide To Blogging for Profit
Blogging is easy, blogging is fun. And what’s more…it can help your business in a lot of ways. A blog is a frequent, chronological publication of personal thoughts and web links in the cyberspace. You could call it an e-diary where you can register...
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Are Your Emails Being Heard
Yes, the headline is spelled right. What if you had a way to make your clients remember you and your e-mail. In order to do this, you would have to do something different that virtually no other online marketer is doing. That should be easy...
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Team Up With Your Competitors
Pay per click search engines are a great way to get targeted traffic quickly. The only problem is that as the search terms get more popular, the price of each click through rises. It is very sad to watch your top ranking fall off the first page...
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A Novel Free-For All Idea
Almost anyone who has tried submitting to free-for-all sites will say that they are no longer worth the effort as a traffic generating tool. Automated FFA submissions to "millions" of sites are also not that useful as most of these sites are...
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Marketing ARTICLES:

Looong and boooring Sales letters.
Looong and boooring Sales letters. You have all seen them,the sales letters that never ends. They go on and on about how this product can do this and that. The product can often be very good and have all the features you are looking...
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What's In It For Me
I'm sure most, if not all of you, have heard the term sell the sizzle, not the steak. But what does that REALLY mean? In any market your potential prospects have only one thing in mind. "What's in it for me", more commonly known as WIIFM (or...
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5 Ways to Encourage Impulse Purchases
I just bought six square pieces of spongy fabric for $20 and walked away happy - "victim" of an impulse purchase. I was at one of those big show events and walked past a demonstration booth. I even knew it was coming. About 50% of the people...
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Getting Looked Over, Without Getting Overlooked: Writing for Scanners and Skimmers
* Scanning and Skimming Practices * Whether you're writing e-mail messages or Web site sales letters, you need to know how to hold the attention of different types of readers. Even the readers that don't actually "read." Most readers will...
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