Career

How to Make Attractive and Effective PowerPoint Presentations
Microsoft PowerPoint has dramatically changed the way in which academic and business presentations are made. This article outlines few tips on making more effective and attractive PowerPoint presentations. THE TEXT • Keep the wording clear and...
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Should You Make A Career Decision Based Upon A Career Quiz?
Q. I'm about to graduate High School and I don't know what I want to be "when I grow up". Do you think that a career quiz might help me decide? A. Yes, yes, a thousand times yes! But maybe not for the reasons that you think. You see, as the great...
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Internet-Marketing

How to Create A Homepage That Works
Want to know what the worst thing to say on a homepage is? "Welcome to our homepage." And yet, time after time, we all come across such homepages on the Internet. The reason that this is such a poor opening gambit is the fact that the...
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Appropriate Key Words Choice
What do the key words represent? Key words - these are the words that the users enter in a given search engine to find services or products you offer. It is extremely important to know what key words they will use. Selecting the appropriate for...
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Reach Your Web Site Goals By Attracting the Right Visitors (Part 2 of 2)
An important question to answer when creating or revising a Web site is "What are the goals of this site?" because the answer will drive your site design and marketing decisions. In Part 1...
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How To Take Advantage Of Your Competition
When people market their business, they pay little attention to their competition. However, they can learn a lot from them. Your competition plays a large role in your business and in your marketing efforts, so don't ignore them. There is an...
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Honesty is the Best Policy -- Especially When It Comes to Dealing with the Press
As a child growing up in Chicago, my friends and I would often yell at each other, "Cheaters never prosper!" if we thought someone was playing unfairly on our Catholic school playground. In the business world over the years, I've learned that...
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E-commerce - Booming in the 21st Century
What really is e-commerce? Undoubtedly, you have heard so many "e" words; e-mail, e-book, e-trade and more. "E" stands for electronic. E-commerce is carried out over the internet, electronically. We can say it is B2B, business to business,...
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Affiliates Go To School!
It has been said that only 2% of affiliate marketers ever make any “real” money from their efforts. The rest struggle and flounder as they see most of their efforts fail. Rather like master archers hitting the bull’s-eye each time while the rest...
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The Language of Color
In a world already full of acronyms and codes, who would have thought that something as simple as color could join in the confusion? Knowing the different color models and how they are used is not only helpful in getting the visual results you...
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