Career

Risk-Taking--Get Your Feet Wet!
We often use the phrase, “Get Your Feet Wet” when we are just beginning to learn how to do something or are about to pioneer a new initiative. When we participate in a project for the first time, there is usually a hesitancy to step out into the...
...Read More

JOB SEARCH 101 - A Written Chronicle
The whole job search effort is completely exhausting and at times just plain pathetic. It is what it is and if you are unemployed know that the job search experience is one familiar to everyone at some point and time, so don’t feel alone. One of the...
...Read More

Internet-Marketing

10 Tips for Writing Effective Web Copy
On the Internet programmers and designers rule, not the writer. Yet words drive targeted traffic to your site, carry content, make the sale, convey marketing messages, persuade people to buy and make the difference between your site’s success or...
...Read More

Link Popularity and Your Add URL Page
With all the buzz going on about the importance of a site's link popularity, the "look and feel" of your Add URL page (or whatever you have named your add URL page) has taken on an increased importance as well. On a scale of 1 to 10, how...
...Read More

To Link OR Not To Link...?
To Link OR Not To Link...? by Ed Duvall Sometimes it's hard to tell a good idea online from a bad one. Take for instance the idea of search engines adding in the factor of link popularity to their relevancy ratings. Sounded great at...
...Read More

You are Being Lied About Reciprocal Links!
Exchanging links has been an important part of generating traffic since the concept of Internet marketing was first established, but at least 90% of people looking to trade links don't understand the real benefits and, therefore, fail to make the...
...Read More

Your Results for Business Marketing is below:
[an error occurred while processing this directive] 

Marketing ARTICLES:

Direct Mail Marketing Now As Easy As Email
Is the United States Postal Service (USPS) a marketing innovator? As it turns out, the kind folks in the blue shorts are in fact making it easy for even the smallest business to duke it out with their biggest competitors by using the USPS new...
...Read More

5 Ways to Encourage Impulse Purchases
I just bought six square pieces of spongy fabric for $20 and walked away happy - "victim" of an impulse purchase. I was at one of those big show events and walked past a demonstration booth. I even knew it was coming. About 50% of the people...
...Read More

How To Create A Brand That Sticks
Most people, when they hear the word branding, think logos - but in fact, branding is really much more than that. A brand involves blending the image, purpose, and focus of your business, with your core marketing message, and coming up with...
...Read More

What Our CAT Taught Me About Marketing!
Toby is one of our two family pets (both cats). He is quite astute, and he has learned one of the most basic tenets of selling - stick with what works! Many of Toby's days are spent perched on the top of my monitor as I work here on my...
...Read More