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Feature business Article: Phone Interviews: Prepare to Ace Them!
More companies are saving time and effort by doing initial telephone interviews before committing themselves to hours of time assessing and evaluating applicants. They are doing this because, frankly, it's a good way to save a team's time from...
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Career

Perfect to the Penny
At some point in our careers, we may find ourselves part of an obsolete operation, such as a downsizing, business insolvency, or even a single retail store closing. This can be a time of positive reflection for us, if we “step back” and ponder the...
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The Changing Face of Corporate Management – Making Six Sigma Work For You
Since its introduction, Six Sigma has literally revolutionized management processes and the way business is done. Over the years, major corporations world-wide—from Motorola to General Electric—have adopted and implemented its methodology as the...
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Internet-Marketing

Buzzwords vs Effective SEO Keywords
Ever see a website that seems to speak a foreign language...in English? We encounter many SEO client websites that rely on buzzwords in the page copy to get the word out about their product. The problem lies with visitors who may not be familiar...
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"Internet Marketing Simplified! 2 Pillars For Achieving Massive Results"
Are you confused by the flood of information on how to improve your internet marketing results? Mastering the search engines, pay-per-click advertising, affiliate marketing, website design, writing articles, and on it goes. Doesn't it...
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How To Triple Your Banner Click-Through-Rates
Have you noticed that your banner ads rarely get clicked on? Banner ads used to be a very effective method of advertising, but the web has become bloated with banner after banner. As a result they're largely ignored today. But did you know...
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Pop-Ups Still Work. At Least For The Time Being
Do you remember playing with the jack-in-the-box toy as a child? You knew that if you kept winding it up, eventually jack was going to burst out of the top and startle you! Many of you found old jack-in-the-box an annoying toy and confined...
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Marketing ARTICLES:

Postcard Marketing – Low Cost Visibility
You need to be visible to attract customers, right? But how do you get that visibility when you’re short on cash? Here’s an idea that’s worked for many businesses. It’s postcard marketing, and it’s very affordable. You can design your own...
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7 Ways to Stop "Selling" & Start Building Relationships
Sometimes we can all use a friendly reminder to keep us from backsliding into old ways of thinking about selling that lead us down the wrong path with potential clients. I was inspired to write this article after a few coaching sessions with...
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Personalize Your Headlines For Increased Profits!
Personalizing your headlines to your target audience can significantly improve your sales response. You can do this by mentioning a person by name, their city, their career field, their job title, or group right in the headline. You will find this...
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Hit the target: Target your advertising to make it pay off
Note from author: This article was originally written for people advertising martial arts schools. The principles of targeting are the same no matter what you are advertising. How well you target your advertising will determine your...
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Ode to A Spoon
"Happiness is not having what you want, but wanting what you have." --Rabbi Hyman Judah Schachtel (1907-1990) I have to admit it, I love spoons. I love their round shape. I love their cheerful shine. I love how perfectly they fit into your mouth...
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Physical Therapy Schools
Physical Therapy Schools administer course instruction to potential physical therapists. Physical therapy schools help students to meet physical therapy requirements and the ability to pass a licensure exam before physical therapists can begin to...
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