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Feature business Article: How To Realistically Set Your Fees - Part 2
Effect of Expenses The last article examined how to calculate your realistic billable hours. If you remember, we arrived at approximately 1100 hours in a year. To earn our mythical $46,000 per year, you needed to bill at a rate of $42 per...
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Career

Did you hear the one about the funny quiz that was walking past a graveyard?
Q. My company publishes a monthly employee newsletter. My boss asked me to write a funny quiz. I'm not exactly a stand-up comic. Help! A. Ah, the funny quiz. Lucky you! It's not often that a company has an official sense of humor that they are...
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Comparing Classic and Modern Corporate and Personal Development Programs
In the 1990s Stephen Covey’s name became famous through the publication of the “The 7 Habits of Highly Effective People”. As many know the “7 habits” are not a group of new concepts but age-old approaches to success represented in a way that can be...
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Internet-Marketing

8 Tips to Increase Response in Email
Opt in email marketing is no different than normal direct marketing in that small simple changes will increase your response and success. These tips will help with both plain text and html email: 1. Personalize- "A persons name is still the...
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The Testimonial Trick
One of the most popular methods of traffic generation is the link exchange. Not only can they generate fairly targeted traffic from other related web sites, the number of quality links to your site is also a major factor determining your web...
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Link Exchanges - What they can do for your business (PART 2)
If you haven't read (part 1), please go here: http://www.smartads.info/articles/le/10.html TO AUTOMATE OR NOT TO? For those of you who are trying to figure out if you should use an automated link promoter or just simply doing everything...
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"The Numbers Don't Lie!"
It's true. They don't. That's why you should look at the numbers whenever you're searching for answers. Let me explain... A lot of times, I'll start cruisin' the forums and I'll notice folks saying their web sites aren't selling. ...
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Marketing ARTICLES:

How To Write A Newsletter Without Being A Writer
One of the best ways to stay in touch with current and past clients, colleagues and fans, is to publish a regular newsletter. Whether you use a HTML template tool like Constant Contact, simply create a good looking text email to send out to your...
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How to Generate More Business by Telling People What You Do
What do you tell people when asked what you do? Many small business owners and independent professionals repeatedly miss great opportunities to generate new business or develop leads by answering the “what do you do?” question with a poorly...
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Why Search Engine Marketing Is Way Overblown!
by Jack Humphrey http://power-linking-profits.com I just had a customer contact me with a question that reminded me just how badly misinformed good people are about search engines and their true role in marketing their websites. ...
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Reach vs. Frequency: Is it better to reach 25 People Four Times or 100 People Once
Reach and frequency are terms generally used when planning advertising campaigns. However, the concept of reach and frequency applies to any promotional activity you undertake: direct mail, direct selling, and even networking. Reach is the...
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Editing Your Personal Statement
This article includes useful advice on editing a personal statement for university admission-- with impact. Please read our step-by-step guide on how to write your personal statement by visiting the following URL:...
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Salary Negotiation Secrets Revealed!
Before you go into the interview, it is important to know what salary you want, what you need to live on, and what you will be prepared to accept. Spend some time working out your budget. Remember to factor into your calculations the remuneration...
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