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Feature business Article: How to Survive in Business Long Enough to Win
As a former human resources professional it has always intrigued me as to why people were more 'successful' than others. By 'successful' we are referring to an innate ability of some people to set and achieve worthwhile challenges for...
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Career

Social Capital A Must For Indian IT Companies To Move Into IT Consulting, Says Professor From George Mason University
Since the mid 1980s, several Indian firms have gained significant market share in the U.S. in software services, IT outsourcing and IT consulting. Prof. Tojo Thatchenkery, Professor of Organizational Learning & Knowledge Management at George Mason...
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Is An Online Business Degree Right For You?
Deciding if an online business degree is right for you is an easy task. With the wide selection of programs, flexibility and personalized formatting, an online business degree is a great choice for any one new to the business world or those that are...
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Internet-Marketing

Google's Next Big Move
November 2003 might go down in history as the month that Google shook a lot of smug webmasters and search engine optimization (SEO) specialists from the apple tree. But more than likely, it was just a precursor of the BIG shakeup to come. ...
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Five tips to improve your chances with Google et al.
"Dear David: I just created a website on baby toy safety. What should I do to make sure gazillions of people find me through the search engines?" I can't promise you gazillions, but there are a few things you should do to make it easy for...
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Anchor Text Optimization
"Anchor text can significantly improve your page relevance. Optimized Anchor text can boost your site ranking and targeted search engine traffic." If you have done some serious reading about your website's optimization, you probably would...
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How To Triple Your Banner Click-Through-Rates
Have you noticed that your banner ads rarely get clicked on? Banner ads used to be a very effective method of advertising, but the web has become bloated with banner after banner. As a result they're largely ignored today. But did you know...
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Want to Increase Your Online Sales? Make Sure That Your Web Site Has a Unique Selling Proposition
If you own a web site or if you are going to build a new one, the most important thing about your site is to achieve as high as possible visitors to sales conversion rate. Although they say that "the traffic is king online", if your website...
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Hooked On Books? Write A Book Review For Your Target Audience
If you are burned out with writing how-to articles to promote your business then consider writing a book review. I recommend you write a review about a book you enjoyed that is related to your products or services. Your review, of course, will be...
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Why Insight and Flexibility is More Important than Perseverance in Marketing
Marketing successfully requires not only insight into how a product or service can be successfully marketed but also flexibility into the marketing of a product or service. This is one of the marketing principles that doesn't seem to be taught...
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Targeted Traffic - How Will You Achieve It?
Wouldn't it be great if your website was listed on the first page when your potential customers look for what you sell? What if you had the very top position when they typed "your product category" into MSN, Yahoo or Google? If you've...
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Explanation of Charges on Your Telephone Bill
Background Many consumers do not understand the various charges and items on their monthly phone bills. Here’s a quick reference that describes some of these charges: 911 – This charge is imposed by local governments to help pay for emergency...
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Careers Online - Starting a Small Business
This article pertains to those wishing to start a small business online with the number of employees starting at one. It is assumed that you intent on building your own web site and will be the administrator of all aspects of your new business until...
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