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Feature business Article: Student Credit Cards
With graduate debt averaging over £12,000, the ability to spread the cost of further education using a student credit card is obviously attractive. Adding to their appeal is the fact that these cards are relatively easy to obtain. Unlike many...
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Career

Look Before You Leap: How and Why to Do Pre-Interview Research to Snag a Job of Your Dreams
I got a call from a friend the other day who had been approached by a recruiter with a lead about a position at a hot company rumored to be going public shortly in a sexy business space. Later that day she called me and asked, “What, if anything did...
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Creating Within Limits
When I first started playing the piano I wanted to learn how to compose. The idea that I could create something tangible really appealed to me. So much so that I read everything I could get my hands on to learn the great art of musical...
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Internet-Marketing

Build Your Site’s Link Value
Link Value is the perceived value another site will derive from linking to you. The more value they see, the more likely they will be to link. At its basic level, the most immediate value most sites see is a reciprocal link. “You link to me...
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Search Engines 101 - Search Engines Explained
What Are Search Engines? A search engine is a database system designed to index and categorize internet addresses, otherwise known as URLs (for example, http://www.submittoday.com ). There are four basic types of search engines: ...
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10 ways to attract people to your web site
1. Give people a free subscription to your e-zine. Almost everyone is publishing a e-zine nowadays so it's important to give something extra with the free subscription. You could offer a free gift or advertising when people subscribe. ...
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Google Adwords Secrets - Tip #1
Google Adwords Secrets - Tip #1 – Disabling Advert Optimisation Disable the automatic advert optimisation feature (set in your campaign settings) to avoid giving away valuable IP to your competitors. Visit the following link for an...
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Marketing ARTICLES:

Reach vs. Frequency: Is it better to reach 25 People Four Times or 100 People Once
Reach and frequency are terms generally used when planning advertising campaigns. However, the concept of reach and frequency applies to any promotional activity you undertake: direct mail, direct selling, and even networking. Reach is the...
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Postcard Marketing – Low Cost Visibility
You need to be visible to attract customers, right? But how do you get that visibility when you’re short on cash? Here’s an idea that’s worked for many businesses. It’s postcard marketing, and it’s very affordable. You can design your own...
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7 Ways to Stop "Selling" & Start Building Relationships
Sometimes we can all use a friendly reminder to keep us from backsliding into old ways of thinking about selling that lead us down the wrong path with potential clients. I was inspired to write this article after a few coaching sessions with...
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How To Write A Killer Press Release
One of the primary tools still used by PR professionals to garner media coverage is the press release. Now understand the purpose of a press release is to grab the attention of an editor, not to offer a word for word story to a publication. Most...
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Discontentment in the Workplace
While more people are finding employment, more employed workers are discontent and experiencing frustration. In most cases it can be boiled down to four factors: feeling undervalued, unappreciated and powerless, and world events. You can possess a...
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Benefits of Leadership Skill Training
DESCRIPTION CMOE’s Leadership Skill Training addresses a wide range of leadership development topics, based on the needs of the audience and scope of delivery. Leadership Skill Training for new leaders might be targeted to help them make the...
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