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Feature business Article: Visa & MasterCard Raise Credit Card Processing Rates
Visa & MasterCard have raised interchange rates again effective April 2005, but before we explain the increase lets look at what comprises a discount rate as these credit card processing rate increases are not simple. The discount...
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Career

Starting college
Starting college is a big milestone in anyone's life. In some families, starting college is almost like getting married - it's a big step, a giant move towards independence. Everything that happens during college counts towards the future - that's...
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Trying to Talk to Reach Teens? Maybe a Teen Quiz can Help
Q. I'm a new 8th grade teacher and I don't have a lot of experience with teens. Could you help me with a teen quiz that will get them thinking? A. Before I help you with a teen quiz, let me say "good for you"! Many new teachers start out in...
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Internet-Marketing

Do You Submit Your Website To All The Search Engines?
There is really only one search engine to worry about submitting too and that is Google and you should only submit one page your main once and maybe a sitemap a week later but never more than once a week. If you have a link coming to your new...
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8 Tips to Increase Response in Email
Opt in email marketing is no different than normal direct marketing in that small simple changes will increase your response and success. These tips will help with both plain text and html email: 1. Personalize- "A persons name is still the...
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"The Numbers Don't Lie!"
It's true. They don't. That's why you should look at the numbers whenever you're searching for answers. Let me explain... A lot of times, I'll start cruisin' the forums and I'll notice folks saying their web sites aren't selling. ...
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Are You Guilty of Stinkiní Linkiní Thinkiní?
Do you know what kind of sites are suitable link partners for your site? If you do give yourself a gold star since many seem not to. At least based on the questions I get. You see most think small. Too small. And limit the potential...
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Marketing ARTICLES:

Getting Looked Over, Without Getting Overlooked: Writing for Scanners and Skimmers
* Scanning and Skimming Practices * Whether you're writing e-mail messages or Web site sales letters, you need to know how to hold the attention of different types of readers. Even the readers that don't actually "read." Most readers will...
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Five Qualities of an Ezine That Makes a Perfect Match For Your Ad
Ezine or email advertising is extremely powerful. Wouldn't it be nice to know that the ezines you choose to advertise in will give you a tremendous return on your investment? The question we must ask ourselves is "What makes an ezine a perfect...
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The Increasing Power Of Publicity - and how it can benefit your business.
The call came into my office and the voice on the other end was very energetic, almost giddy: "I have finalized my marketing budget and need your help launching an advertising campaign for my new product," he breathed. "Congratulations," I...
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Want to Increase Your Online Sales? Make Sure That Your Web Site Has a Unique Selling Proposition
If you own a web site or if you are going to build a new one, the most important thing about your site is to achieve as high as possible visitors to sales conversion rate. Although they say that "the traffic is king online", if your website...
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Resume 101: Enhancing the reference checking process
The employment meeting went extremely well. The interviewer was impressed with your abilities; you answered the questions superbly; and you were able to develop an excellent rapport with the interviewer and other staff at the company. So, now just...
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How E-Learners Can Find An Internet Connection
When youíre an online student, itís a good idea to have a back up Internet connection. While your home connection may be the most convenient way to access the web, many people find themselves without service when they move to a new location,...
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