Career

Corporate Coaching and Employees: One Step Ahead
"Don’t shoot…. We’re on the same side.” Contrary to popular belief, a corporate coaching session with your employees is not the beginning of the change process. Our studies and consulting indicate that, 90% of the time, employees already have a...
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Managing Conflict--"I'm All Wet and Can't Seem to Get Dried Out!"
Like the weather, conflict can be anything from a minor squall to a turbulent storm packing hurricane force winds. Quite often conflict storms come up unexpectedly and we are not prepared with an U-M-B-R-E-L-L-A (See Dealing With Difficult...
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Internet-Marketing

Pay Per Click Search Engine Marketing - Starting A Campaign
Pay per click advertising is an on-going and growing arsenal for all entrepreneurs world wide. Whether your have a small business or a large business, buying a search engine placement is definitely the way to go. Why fight a never ending...
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Why Top Search Engine Placements Never Move?
#1 question when it comes to web advertising is how do I get top 10 search engine placements for the terms I wish to aquire? Without getting into how to aquire #1 placements (Since there are virtually 100's of articles explaining these...
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The Idiot’s Step-By-Step Guide To Blogging for Profit
Blogging is easy, blogging is fun. And what’s more…it can help your business in a lot of ways. A blog is a frequent, chronological publication of personal thoughts and web links in the cyberspace. You could call it an e-diary where you can register...
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TEN answers that turn Your visitor in to Your Customer.
You know... Before purchasing your product a person comes to your order page minimum of 7 times? Nodody buys a product or service in their first visit. People search, compare, estimate, test... They look for affordable and good product that...
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Marketing ARTICLES:

Top 3 Reasons Why Your Headlines Fail
by George Dodge Many professional copywriters estimate that the headline contributes 80% or more of the success of any ad, article, or sales letter. One direct marketing expert goes so far as to credit the headline with 100% of the...
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The Increasing Power Of Publicity - and how it can benefit your business.
The call came into my office and the voice on the other end was very energetic, almost giddy: "I have finalized my marketing budget and need your help launching an advertising campaign for my new product," he breathed. "Congratulations," I...
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The Marketing Recipe: Money, Marketing and Me – 3 Keys For Success
You have a great product or service… Now, how should you market it? You have to make others know about what you have to offer. There is no good in having a great idea if you don’t know how to sell it, right? Your motivation is financial...
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Looong and boooring Sales letters.
Looong and boooring Sales letters. You have all seen them,the sales letters that never ends. They go on and on about how this product can do this and that. The product can often be very good and have all the features you are looking...
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