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Feature business Article: The Role of the Business Model and Strategy for Business
People will always stress that having a well researched business plan is key before you start your business. Although creating a business plan is often an important step in the evolution of a business, particularly if you need financing or you...
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Career

Online College Degrees
Online and distance degrees are gaining in popularity. Many people find the flexibility offered with distance learning is a huge benefit while trying to juggle the demands of everyday life. Many traditional college institutions are now offering...
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Work Is A Four-Letter Word
I can hear the jokes already and most of them are not politically correct. Let me throw out a word that we often don't attach to work and yet I think it is a word of redemption, of contribution, of achievement, of community, and ultimately, of...
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Internet-Marketing

Top 5 Search Engine Optimization Mistakes
There are a lot of ways to promote your website and, unfortunately, a lot of these methods are mistakes. Here is a list of some of the more common mistakes (often referred to as Black Hat SEO) that you should steer well clear of. 1. Bad...
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Where’s Your Web Site?
This simple question can take on several different forms, but if you have your own web site, all are equally important. Don’t worry, this isn’t a sales letter, and it’s well worth a read. That opening question can mean “where is your web site...
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Super Affiliate Strategies Part 3
In our previous Super Affiliate Strategies articles, we went over ways to increase your web site's click through ratio. Today we are going to take an entirely different approach, this time we are going to be promoting affiliate programs outside...
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8 Tips to Increase Response in Email
Opt in email marketing is no different than normal direct marketing in that small simple changes will increase your response and success. These tips will help with both plain text and html email: 1. Personalize- "A persons name is still the...
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Marketing ARTICLES:

Viral Marketing - Spread the word.
While a virus, in Medicine, is the smallest infectious agent, it is an extremely potent strategy in Marketing speak with similar abilities to proliferate. It is an effective means of advertising and relies on an understanding of what individuals may...
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Viral Marketing - Spread the word.
While a virus, in Medicine, is the smallest infectious agent, it is an extremely potent strategy in Marketing speak with similar abilities to proliferate. It is an effective means of advertising and relies on an understanding of what individuals may...
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What's In It For Me
I'm sure most, if not all of you, have heard the term sell the sizzle, not the steak. But what does that REALLY mean? In any market your potential prospects have only one thing in mind. "What's in it for me", more commonly known as WIIFM (or...
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How to Generate More Business by Telling People What You Do
What do you tell people when asked what you do? Many small business owners and independent professionals repeatedly miss great opportunities to generate new business or develop leads by answering the “what do you do?” question with a poorly...
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Distance Education while Living Abroad
I first discovered distance education in 1998 while my wife and I were living in the eastern African country of Uganda. After several years away from school, I had decided that it was time to go back and work on a graduate degree. At first, I...
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Writing Better Essays - The Easy Way
Term Paper Help from Dr. Mike Cooper What's happening with your college term papers and essays? Unfortunately, that's a question that a lot of student's cannot or do not want to answer. I see students on almost a daily basis who have the term paper...
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